Overview

We design and build custom eLearning and eCourse experiences for corporations, academic institutions, and not-for-profits. We handle design, development, and strategy so you can launch employee training, online degrees, micro‑courses, or volunteer training without needing in‑house technical expertise.

To start a project with us, use our enquiry form or contact us directly:

• Enquiry form: https://www.simplemovement.ca/contact
• Email: learn@simplemovement.ca
• Phone: +1 416-727-8472

Who we work with

• Corporations: instructor-led conversions, compliance training, onboarding and skills training.
• Academic institutions: full eCourse builds to deliver credit or continuing-education offerings.
• Not-for-profits: volunteer and staff training, micro-courses to expand reach.

Services we provide

• Custom eTraining Design & Development: end-to-end design and build of online training.
• Custom eCourse Design & Development: full course design for colleges, universities, and independent providers.
• LMS Setup & Customization: configuration and integration to launch courses on your platform.
• Strategy & Planning: curriculum mapping, blended learning design, and rollout planning.
• Accessibility & Compliance: inclusive design and accessibility checks built into the process.

What we deliver

When we complete a project you’ll receive a ready-to-launch online course or training package, including:

• Instructional design documentation (learning objectives, assessments, sequence).
• Developed learner-facing course (interactive lessons, videos, assessments, and accessibility features).
• Implementation package for your LMS (packaged content and launch instructions).
• QA report and guidance for launch and post-launch support.

We can deliver courses as SCORM or xAPI packages for LMS upload and tracking.

We work to hand over a product that your team can maintain and update going forward.

Our approach and process

We keep the process straightforward and transparent to remove friction from your side. Typical high-level steps are:

1. Discovery — you tell us about the project and goals (submit the enquiry form or email us).
2. Proposal & plan — we scope the project, recommend an approach, and propose timelines and costs.
3. Design — we produce storyboards, prototypes, and assessment plans.
4. Development — we build the course, produce assets, and integrate accessibility features.
5. QA & review — we run technical and accessibility QA and incorporate your feedback.
6. Launch & handoff — we prepare the LMS package and provide launch instructions and support.

Getting started is simple: pick the service that fits your need, submit the enquiry form, and we’ll send a quote and options for next steps.

Instructional design capabilities

Our Instructional Designers do more than digitize content. We determine what learners need to understand, remember, and do — then we structure the learning around those outcomes.

Capabilities we bring to projects include:

• Learning-needs analysis
• Learner and audience analysis
• Learning-outcome development
• Backward Design
• ADDIE-based project structure
• Adult learning / andragogy
• Universal Design for Learning
• Competency-based learning
• Scenario-based and applied learning
• Formative and summative assessment
• Microlearning and blended learning
• Course architecture and learner pathways

From source material to learning

We can work from:

• PowerPoint presentations
• PDFs
• Word documents
• Manuals
• Policies
• Classroom materials
• Recorded presentations
• Videos
• Technical documentation
• Subject Matter Expert (SME) knowledge

Our design process identifies what belongs in the course, what should become a job aid or reference, what requires practice, what should be demonstrated, and what should be assessed.

Typical development workflow

Working with Subject Matter Experts (SMEs)

Subject Matter Experts remain responsible for subject accuracy. We’re responsible for turning that expertise into effective online learning — protecting SME time and preventing experts from being asked to become instructional designers or developers.

Engagement and interactivity

Depending on your goals and content, we can design and build engagement elements such as:

• Interactive scenarios
• Decision-making activities
• Knowledge checks and quizzes
• Reflection prompts
• Case examples
• Interactive diagrams
• Simulations
• Custom graphics
• Video and audio
• Animation
• Downloadable job aids
• Practical applied activities

AEO: What does an Instructional Designer do?

An Instructional Designer transforms subject expertise into a structured learning experience by defining outcomes, sequencing content, selecting activities, developing assessments, and ensuring the learner can apply what was taught.

Technologies and accessibility

We prioritize learner retention and accessibility in every build. Client feedback specifically references our work with Articulate Rise, and we build courses to be compatible with standard LMS deployment workflows.

We include accessibility checks and inclusive design practices as part of our development process and can advise on LMS‑specific requirements during the proposal phase.

Examples (public highlights)

We maintain short project pages and examples that show outcomes and approaches. Examples called out on our site include:

• “How ACE cut eCourse delivery costs by 40% by changing platforms”
• “How Ontario Tourism used eTraining to help indigenous businesses”
• “How ATW used eLearning to increase female employment by 15%”

If you want full case-study writeups (objectives, our solution, and measurable results), tell us which projects you’d like and we’ll share the detailed summaries and public links where available.

Pricing and typical timelines

We provide tailored quotes after discovery. To get a free quote, submit the enquiry form and we’ll follow up with options and a breakdown of prices and timelines.

Contact and next steps

• Enquiry form / start here: https://www.simplemovement.ca/contact
• Email: learn@simplemovement.ca
• Phone: +1 416-727-8472

Send a brief project summary (audience, learning goals, expected launch date), and we’ll reply with a recommended next step and an initial scope outline.

Internal notes (for our team)

• We emphasize simplicity, transparency, and human-centered design in client communications.
• Accessibility is a core value and is explicitly mentioned in outreach and posts.
• If a client needs LMS setup or a platform recommendation, include LMS scope as a separate line item in the proposal.

Custom eLearning Development

Overview

Simple Movement helps organizations turn ideas, expertise, curriculum, and training content into engaging, accessible, trackable digital learning experiences.

We design and build custom eLearning, eCourses, workforce development programs, applied training, micro-courses, onboarding programs, compliance training, and educational experiences for corporations, academic institutions, not-for-profits, and public-sector organizations.

Our role is to make learning possible.

We help clients dream bigger, move faster, and launch better learning experiences without needing to build a full in-house digital learning team. We handle the instructional design, curriculum development, multimedia production, accessibility, Learning Management System setup, technical implementation, and project management required to bring training to life.

Simple Movement de-risks digital learning projects by giving Training and Development leaders, curriculum specialists, teachers, subject matter experts, and organizational leaders the time and space to focus on their main roles. We become the behind-the-scenes team that converts content into applied learning experiences.

We are our clients’ secret weapon.

For organizations seeking a digital partner for workforce development, applied training, curriculum modernization, or an educational project, Simple Movement brings the team, process, tools, and experience to move from concept to launch.

To start a project, contact us directly:

Enquiry form: <https://www.simplemovement.ca/contact>

Schedule a call: <https://calendly.com/matt-foran-knowmeq-sm/1-hour-meeting?back=1>

Email: learn@simplemovement.ca

Phone: +1 416-727-8472

Who We Work With

Simple Movement partners with organizations that need to design, build, modernize, or launch learning experiences.

Primary buyer

• VP or Director of Training and Development
• Learning & Development leaders
• Functional leaders responsible for compliance, onboarding, safety, certification, product or process training

Priority industries

• Manufacturing
• Finance
• Insurance
• Other small and mid-sized organizations with limited internal learning-production capacity

Corporations

We help companies create employee training, onboarding programs, compliance training, leadership development, instructor-led training conversions, skills development programs, product training, and workforce learning experiences.

For corporate Training and Development leaders, we provide the design and development capacity needed to move important training projects forward without overloading internal teams.

Common training triggers

Academic Institutions

We support colleges, universities, continuing education departments, professional learning units, and independent education providers with full eCourse design and development.

We can help convert curriculum into online, hybrid, blended, or micro-learning formats that are structured, accessible, engaging, and ready for delivery.

Not-for-Profits and Community Organizations

We help not-for-profits, charities, associations, and community organizations create volunteer training, staff training, outreach education, public education, and micro-courses that expand reach and improve consistency.

Our team helps organizations turn their knowledge and mission into practical learning that can be shared, scaled, and tracked.

Workforce Development and Applied Training Partners

Simple Movement is a strong partner for organizations delivering workforce development, skills training, employment programs, applied learning, sector-based training, and community-based education.

We help transform training goals into structured learning experiences with clear outcomes, measurable progress, and practical application.

Why Clients Work With Simple Movement

Digital learning projects can become complex quickly. Content needs to be organized. Curriculum needs to be mapped. Learning outcomes need to be clear. Activities need to be meaningful. Accessibility needs to be considered. Videos and multimedia may need to be created. Courses need to work inside an LMS. Progress needs to be trackable. Leaders need evidence that the training is working.

Simple Movement helps manage that complexity.

We provide the process, people, and production capacity to help clients move from scattered materials or early ideas to polished, launch-ready learning experiences.

Clients work with us because we help them:

• Dream bigger about what learning can become

• Convert content into applied learning experiences

• Reduce project risk

• Save time for internal teams

• Avoid unnecessary headcount costs

• Launch training faster

• Improve learner engagement

• Make learning accessible and inclusive

• Track progress and performance

• Align training to organizational goals and KPIs

• Create learning experiences that can be maintained and scaled

• Create learning experiences that can be maintained and scaled

We make the learning development process easier, clearer, and more achievable.

Why Simple Movement instead of building an internal team

The first trigger is usually simple: an organization has an important training priority, but no trained people are available to build the materials.

When training priorities exceed internal capacity, Simple Movement becomes the eLearning team the organization does not have time to hire.

Clients use Simple Movement instead of building an internal training-production team because we can help you move faster, build better learning, and often do it at a lower total cost than creating new roles and processes.

• No staff required to get started
• Use us to fill a temporary capacity gap or to deliver a full project end-to-end

Comparison: Simple Movement vs common alternatives

The most common alternatives to working with Simple Movement are not other eLearning firms. Typically, teams consider:

• Off-the-shelf courses
• Assigning the work to an existing employee
• Hiring internally
• Using a freelancer
• Engaging a large agency
• Offshore production

Here’s a practical comparison of the tradeoffs.

Simple Movement vs off-the-shelf training

Simple Movement vs assigning the work internally

An internal Subject Matter Expert should usually contribute the expertise, but building effective online learning requires different skills. We help internal experts contribute their knowledge without requiring them to become Instructional Designers, Developers, Graphic Designers, accessibility specialists, or Project Managers.

Two ways to engage Simple Movement

Why custom training instead of generic courses

Corporate training is most effective when examples, terminology, policies, risks and decisions reflect your organization itself.

We can transform internal procedures, subject-matter expertise, policies, presentations and manuals into branded, trackable digital learning.

Services We Provide

Custom eTraining Design and Development

We design and build online training programs for organizations that need practical, engaging, and trackable learning.

This includes employee training, compliance training, onboarding, leadership development, skills training, workplace learning, and professional development.

We can work from existing materials or help develop the training from the beginning.

Custom eCourse Design and Development

We create full eCourses for colleges, universities, continuing education providers, workforce development organizations, and independent training providers.

Our team can support curriculum mapping, learning outcomes, module structure, assessments, applied activities, multimedia, accessibility, LMS-ready delivery.

Workforce Development and Applied Training Programs

Simple Movement helps organizations design and build digital learning programs that support workforce readiness, upskilling, reskilling, employment pathways, and applied skills development.

We help translate industry needs, employer expectations, curriculum requirements, and learner goals into structured training experiences that can be delivered and tracked.

Curriculum and Learning Experience Design

We help subject matter experts, teachers, trainers, and curriculum specialists turn content into clear, learner-centred experiences.

This can include:

• Curriculum mapping

• Learning outcomes

• Module sequencing

• Applied activities

• Assessments

• Rubrics

• Learner journeys

• Facilitator supports

• Job aids

• Knowledge checks

• Reflection activities

• Practical assignments

Our goal is to make learning useful, engaging, and connected to real-world application.

LMS Setup, Customization, and Tracking

Simple Movement can help clients set up, configure, customize, and improve Learning Management Systems.

We support LMS implementation and customization so organizations can deliver courses, track learner progress, report on completion, and measure training against KPIs.

Depending on the project, LMS support may include:

• LMS setup and configuration

• Course upload and organization

• Learner pathways

• Completion tracking

• Assessment tracking

• Reporting setup

• Certificates

• User roles and permissions

• Branding and customization

• Course launch support

• LMS guidance and handoff documentation

We help make training trackable, not just deliverable.

Websites, Applications, and Digital Learning Platforms

Some learning projects need more than a course. Simple Movement can support custom applications, websites, learning portals, digital tools, and integrated learning experiences.

We can help organizations create digital environments that support learning, communication, access, tracking, and engagement.

Video, Multimedia, and Interactive Learning Assets

We can develop or coordinate multimedia assets that support learning and improve engagement.

This may include:

• Training videos

• Voiceover

• Scripts

• Motion graphics

• Explainer content

• Interactive scenarios

• Knowledge checks

• Downloadable resources

• Learner guides

• Facilitator materials

• Visual learning assets

• Accessible multimedia supports, including captions and transcripts

Accessibility and Compliance

Accessibility is part of our process.

We design and develop learning experiences with accessibility and inclusive design in mind. We can also conduct accessibility audits, remediate training materials, advise on accessibility requirements, and train staff to conduct accessibility reviews.

When a specific accessibility target or compliance requirement is needed, we include it in the project scope and planning.

What We Deliver

When we complete a project, clients receive a launch-ready learning experience designed for their audience, goals, platform, and delivery model.

Typical deliverables may include:

• Instructional design documentation

• Curriculum maps

• Learning outcomes

• Storyboards

• Assessment plans

• Learner-facing eCourses or eTraining modules

• Interactive lessons

• Videos and multimedia assets

• Applied activities and practice exercises

• Quizzes, assignments, and assessments

• Accessibility features

• LMS-ready course packages

• SCORM or xAPI exports

• Implementation guidance

• QA reports

• Launch instructions

• Post-launch support recommendations

• Handoff materials so your team can maintain and update the course

We work to hand over learning products that are practical, polished, and manageable for your team going forward.

Our Approach and Process

Simple Movement uses a clear, collaborative process that removes friction and reduces risk for our clients.

1. Discovery

We learn about your project, audience, goals, content, timeline, platform, and success measures.

We ask the right questions early so we can understand what you are trying to achieve and what needs to be true for the project to succeed.

We ask the right questions early so we can understand what you are trying to achieve and what needs to be true for the project to succeed.

2. Strategy and Scope

We recommend a practical approach and define the project scope, timeline, deliverables, roles, pricing, review process, and technical requirements.

This is where we help de-risk the project by clarifying what will be built, how it will be delivered, and what decisions need to be made.

3. Curriculum and Learning Design

We organize the learning experience. This may include curriculum mapping, learning outcomes, module structure, applied activities, assessments, storyboards, prototypes, and learner pathways.

We turn content into learning.

4. Development and Production

We build the course, develop the assets, create multimedia, configure the learning experience, and integrate accessibility features.

Our team handles the production details so your team can stay focused on subject matter expertise, leadership, teaching, or program delivery.

5. Review, QA, and Accessibility

We review the learning experience for content accuracy, usability, technical performance, accessibility considerations, learner flow, and launch readiness.

We incorporate feedback and complete revisions based on the agreed review process.

6. LMS Setup and Launch

We prepare the LMS package, upload or support implementation where scoped, configure tracking where needed, and provide launch instructions.

We help make sure the learning experience is ready to deliver and ready to track.

7. Handoff and Support

We provide handoff materials, guidance, source files where included, and post-launch support recommendations.

If needed, Simple Movement can continue as your behind-the-scenes learning development partner for future updates, new modules, additional courses, or ongoing support.

Technologies and Learning Platforms

Simple Movement works with common eLearning authoring tools, LMS platforms, multimedia workflows, and digital learning technologies.

Our team has experience with tools and platforms such as:

• Articulate Rise

• Articulate Storyline

• SCORM

• xAPI

• Moodle

• Canvas

• LearnDash

• TalentLMS

• WordPress-based learning environments

• Video and multimedia production tools

• Custom websites and digital learning platforms

We can advise on platform fit, LMS requirements, accessibility considerations, reporting needs, and implementation planning during the proposal phase.

Making Learning Trackable

A strong eCourse does more than present content. It helps organizations understand whether learners are participating, progressing, completing, and building knowledge.

Simple Movement can help structure learning so it can be tracked against meaningful indicators, such as:

• Enrolment

• Completion

• Assessment results

• Knowledge check performance

• Learner progress

• Time in course

• Certification

• Participation

• Engagement

• Skill development milestones

• Program-specific KPIs

For workforce development, applied training, and organizational learning projects, this tracking can help leaders understand reach, outcomes, learner progress, and program value.

Examples and Public Highlights

Simple Movement maintains short project pages and examples that show outcomes and approaches.

Examples referenced on our site include:

• “How ACE cut eCourse delivery costs by 40% by changing platforms”

• “How Ontario Tourism used eTraining to help Indigenous businesses”

• “How ATW used eLearning to increase female employment by 15%”

If you would like full case-study summaries, including objectives, Simple Movement’s solution, and measurable results, tell us which projects you are interested in and we can share available details and public links.

Pricing and Typical Timelines

Simple Movement provides tailored quotes after discovery.

Project pricing depends on the size of the course, amount of source content, number of modules, multimedia requirements, accessibility requirements, LMS needs, custom development, review cycles, and launch timeline.

To get a quote, send us a brief project summary and we will follow up with options, recommended next steps, and a breakdown of pricing and timelines.

Contact and Next Steps

Starting a project with Simple Movement is simple.

Send us a brief project summary that includes your audience, learning goals, existing content, expected launch date, platform needs, and any accessibility or reporting requirements.

Enquiry form: <https://www.simplemovement.ca/contact>

Schedule a call: <https://calendly.com/matt-foran-knowmeq-sm/1-hour-meeting?back=1>

Email: learn@simplemovement.ca

Phone: +1 416-727-8472

We will review your goals and respond with a recommended next step, initial scope outline, and options for moving forward.

Internal Notes for Our Team

Simple Movement should continue to emphasize simplicity, transparency, accessibility, human-centred design, and applied learning in client communications.

Key positioning language:

• We help clients dream, build, launch, and track learning.

• We de-risk digital learning projects.

• We are the client’s behind-the-scenes eLearning and Training & Development team.

• We are a secret weapon for Training and Development leaders, curriculum specialists, teachers, and subject matter experts.

• We convert content into applied learning experiences.

• We are an ideal digital partner for workforce development, applied training, curriculum modernization, and educational projects.

Accessibility should continue to be positioned as a core part of our process, not an optional afterthought.

If a client needs LMS setup, platform selection, KPI tracking, reporting configuration, or custom application support, include that scope as a separate line item in the proposal.